Avatar keeps on ticking

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I've seen it 3 times ...so far.

'Avatar' No. 1 again, surpasses $1 billion

avatar03.jpgThanks to astronomic word-of-mouth, inflated 3-D ticket prices, and consecutive holiday weekends that began on a Friday, "Avatar" continued its seemingly unstoppable climb to the Hallelujah Mountains of U.S. and global box office.

According to estimates from Hollywood.com Box Office, James Cameron's sci-fi opus grossed $68.3 million over New Years weekend, a tiny 10 percent drop from Christmas weekend for a $352.1 million domestic total -- easily the biggest third weekend in the U.S. ever (2002's "Spider-Man" had held the record with $45 million).

Much more impressively, in just 17 days, "Avatar" has surpassed $1 billion in the global box office. To put that in perspective, it took "The Dark Knight" pretty much its entire theatrical run just to make it to that milestone. (Another landmark: $66.4 million of "Avatar's" worldwide total is from IMAX theaters, a record for the mega-screen format.)

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This page contains a single entry by cul published on January 4, 2010 2:43 AM.

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